The Story

Banco del Pacífico – Say Yes to What You Love

Banco del Pacífico set out to inspire its clients to say yes — yes to the things that bring them joy, to the dreams they’ve been putting off, and to the experiences that make life memorable.

Whether it’s planning a long-awaited trip, treating yourself, gifting something meaningful, or hosting a special dinner — it’s all possible with Pacificard. This campaign is an invitation to live fully, to embrace spontaneity, and to celebrate life by simply saying yes.

The Team

🇪🇨
2025 🐺🎥

Client: Banco del Pacífico | Pacificard
Creative Agency: Paradais DDB

ProdCo: Butaka Film
Director: Diego Ante
EP: Sandra Jiménez & Sebastián Alarcón
PM: Gaby Luzardo

DOP: Javo Martínez
1st AD: Olivia Kusijanovic
Steadycam: Junior Loiola
Art Director: Felipe García

Post: Status Quo Media | Roberto Delgado
Music & Sound Design: Fletcher and Munson
Colorist: Ana María Ormaza