Nequi / Commercial / 2025
Lanzamiento Guatemala
Film 01
Open original video ↗Film 02
Open original video ↗Film 03
Open original video ↗More About This Project
Nequi – Launching in Guatemala
Nequi continues its regional expansion with an exciting launch in Guatemala , bringing a bold message to users: your money, your rules .
To support the launch, we created three unique spots , each focused on a key feature of the app:
Your Money, Your Way – A film that shows how users can manage and use their money however they choose — whether it’s saving for a hobby, building a business, or planning their next big trip.
QR Payments – A fast-paced, dynamic spot highlighting how easy it is to pay with Nequi anywhere — from major retailers to your neighborhood Shucos. No friction, no hassle, just instant payments with a simple scan.
Remittances – A heartfelt piece inviting new users to receive money from abroad directly through the app, offering a smarter, more secure way to stay connected with family and loved ones.
With these three films, we captured the essence of Nequi’s promise: financial freedom, made simple .
Credits
Directed by Diego Ante
- Client
- Nequi
- Creative Agency
- Creamos Agencia
- ProdCo
- Películas Mandrake
- LP
- Jose Vicente Altamar
- EP
- Paula Barriga
- PM
- Lucky Chang
- DOP
- Miguel Docal
- 1st AD
- Gabriel Adderley
- Art Director
- Fernando Gálvez
- Wardrobe
- Sofía Botrán
- Drone
- Kiko Sandoval
- Edit
- Mr. Wolf
- Color
- Sísifo
- VFX Supervisor
- Mr. Wolf Studio
- VFX
- Invisible Work
- Music & Sound
- GiraffAudio