Poli / Commercial / 2018
Manifesto
More About This Project
Poli University – Education with Personality
This campaign for Poli University set out to challenge the conventional tone of academic advertising. Instead of focusing solely on degrees and classrooms, Poli wanted to highlight what truly sets them apart — their commitment to nurturing the unique interests and passions of each student.
The result was a bold, fresh take on educational communication — one that reflects the university’s modern approach to learning and its belief that education should adapt to the individual, not the other way around . A campaign as forward-thinking as the institution itself.
Credits
Directed by Diego Ante
- Client
- Poli
- Creative Agency
- Sancho BBDO
- ProdCo
- Flare BBDO
- EP
- Daniela Cortés
- PM
- Senti2 Comerciales
- DOP
- Santiago Otoya
- 1st AD
- Juliana Florez
- Preditor
- Miguel Orjuela
- Art Director
- Rafael Ortíz
- Wardrobe
- Motuk
- Editor
- Rafael Araoz
- Compositor & Animator
- Javier Fabregas
- Music & Sound Design
- Alexis Ledesma
- Colorist
- Mr. Wolf Studio
- Talent
- Tatiana Macea, Laura Ramírez & Felipe Jaramillo