Galletas Príncipe
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ClientGalletas Príncipe | Marinela
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Year2022
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Directed ByDiego Ante
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Production CompanyRamona Films
The Story
Galletas Príncipe – Bigger, Bolder, Better
As Galletas Príncipe made its debut in Ecuador, the challenge was clear: stand out in a crowded market and show why this cookie was different.
The campaign needed to feel bold, fun, and confident — highlighting what truly sets Príncipe apart: a bigger size, more cream between the cookies, and more flavor in every bite. In a world full of options, this was a chance to make a deliciously memorable first impression.
The Team
🇪🇨
2022 🐺🎥
Client: Bimbo
Creative Agency: Norlop VML
ProdCo: Ramona Films
Director: Diego Ante
EP: Osvaldo Báez & Gabriela Yépez
PM: Gabriela Luzardo
DOP: Javi Martin
1st AD: Davicho Miranda
Art Director: Pedro Sosa
Wardrobe: Pedro Díaz
Casting: Casa Castinera
Editor: Bernardo Gortaire
Color Grading: Mr. Wolf Studio
Audio: Fletcher & Munson
Post: Glou Digital Art
